Organisers have confirmed details for the six panel discussions for the Festival Conference, which takes place on the day of the UK Festival Awards (Tuesday 15 November).
Now in its fourth year, the conference will this year discuss issues including festival funding in Olympic year, how to maintain customer loyalty and there’ll be a keynote Q&A with Festival Republic MD Melvin Benn.
The confirmed discussions are:
‘Open Forum: How many hats can one person wear?’: This session will give delegates the chance to quiz the panel on what skills a promoter needs, with “business advice and tips for financial and creative success.”
‘Pedal to the Medal: Will sport beat festivals in the Olympic sponsorship marathon?’: Here, “two dedicated sports sponsorship specialists go head-to-head with two music aficionados to debate the merits of spending on sponsorship in music and/or sports in the Olympic year.”
‘Weather – Or Not’ will reflect on 2011’s stage collapse tragedies and seek to “uncover answers2 over what went wrong and how they can be prevented in future.
In ‘From Online to Onsite – How Social Commerce Can Boost Your Business’, a panel of “Social media commerce experts will present the possibilities and advise how to get even more out of online for a festival.”, while ‘Keeping Up Appearances’ will “examine the ways organisers are adapting to the potential saturation of the marketplace and key survival tips to make a festival stand out from its competition.“
Melvin Benn will be on hand to “give his opinions on the UK festival industry.”
There will also be a presentation of the UK Festival Market Report – a business review of the market, incorporating results from market research of festival-goers’ opinions, a dedicated networking and exhibition lobby plus a drinks reception.
Combined tickets for the Festival Conference and The UK Festival Awards are available now, priced at £250 each, with Awards-only tickets from £40 – £190, and Conference only tickets priced at £100.
Click here to buy Festival Conference and UK Festival Awards tickets.