Download, Wireless to introduce 'smart chip' wristband
Live Nation will pilot scheme at festivals this summer
26 March 2010
If successful, festival organisers Live Nation hope that the new technology will eventually phase out paper
Speaking to BBC Newsbeat, Live Nation’s John Probyn said: "Your ticket won't be a paper ticket, it'll be a wristband unique to you.
"If Fred Bloggs comes in, I can ask him for identification to prove he is that person.
"It's the same ring of people that are behind this. It's big money for them. Every single wristband, every single ticket is worth an awful lot of money on the open market."
Festival-goers will also be able to buy food and drink with the new wristbands.
Thanks to Zena from The Better Festival Group for this news.