The inaugural New York Sound City (NYSC) will take place on Monday 12th March 2012 as a one day and night music event and will feature key public and media partners from both the UK and the US.
By day there will be sessions from the very best transatlantic innovators, forward thinkers and new creative’s, with the primary aim being to build working and creative relationships between the music communities in both these great port cities – as well as inspiring and educating in equal measure.
The daytime sessions will feature one-to-one networking opportunities, roundtable sessions and high-quality keynote addresses.
And by night, after a VIP reception for business and media, Sound City will present ‘Six of the Best’: featuring three of the best emerging acts coming out of the UK together with three of their NYC contemporaries. This will be open to the general public as well as NYSC delegates and will feature The La’s playing their first NYC gig in over 20 years.